MBNA Recommendations to Improve Future Special Event Traffic: 1. Reducing Vehicle Volume and Enhancing Public Transit 2. Rideshare Management & Policy Enforcement
Restrict intra-island rideshare trips: Partner with Uber, Lyft, and other providers to allow only trips entering or exiting the island, reducing unnecessary congestion.
Implement dynamic surge pricing: Discourage short rides by increasing fares for intra-island trips, encouraging walking and public transit.
Designated Rideshare Zones: Establish controlled pick-up/drop-off points to prevent random stops that disrupt traffic flow.
3. Off-Island Parking & Shuttle Integration
Remote Parking Facilities: Utilize Downtown and Midtown garages as designated event parking zones.
High-Frequency Shuttle Network: Provide direct, continuous shuttles from remote parking to key event venues, ensuring reliable and efficient transport.
Event-Specific Parking Coordination: Allocate dedicated shuttles for high-traffic exhibits, such as the Elephant Exhibit, to better distribute visitor flow.
4. Enhance Public Transit & Traffic Communication
Expand and modernize the city trolley system: Increase service frequency, optimize routes, and improve staffing to handle higher demand.
Integrate real-time transit tracking: Embed trolley and shuttle locations into the event’s mobile app, providing attendees with live updates.
Targeted Public Awareness Campaign:
Digital & Social Media Outreach: Promote alternative transportation options and parking solutions through official city channels and influencer partnerships.
Geofencing & Automated Alerts: Send real-time notifications on road closures, shuttle schedules, and transit updates to visitors upon arrival.
Dynamic Signage & Messaging: Deploy digital billboards and event signage at key locations to direct attendees efficiently.
The MBNA has conducted internal discussions concerning the effects of traffic during Art Basel. The aforementioned summarizes our suggestions for future improvements to congestion and traffic flow. In summary, the City should leverage event sponsors and rideshare companies to decrease the number of vehicles entering the city.
